The Development of Inkjet Technology (1)

Editor's note: If inkjet is a sleek technology, then there are many printing experts who follow suit - and at a surprising rate.

At the large trade fairs such as Graph Expo and SGIA, many viewers have come exclusively for inkjet technology. They not only have to visit the exhibited inkjet solutions, but also listen to the professional views of inkjet technology developers and distributors. But also to communicate with users who have adopted this technology. The emergence of this phenomenon is no coincidence. In the past 18 months, as dealers and end-users have learned more about ink jet technology, emerging equipment manufacturers that produce such products have mushroomed. Inkjet is a pressureless printing technology, which can provide users with a wide range of application opportunities, and will not be limited by the print size. By using a precise printer head, the inkjet system can eject fine droplets of ink onto any kind of substrate. If inkjet is a fashionable technology, then there are many printing experts now.

The inkjet technology's extraordinary place

The reason why inkjet technology is so attractive is because it can bring many benefits and opportunities to design, production, and print procurement personnel. Inkjet is a shortcut to creative printing with low cost and high profits. It can be customized, proofed on the press, and is also suitable for all types of factories. One can use inkjet systems to print on rigid and flexible substrates and achieve higher quality levels.

Inkjet systems can do more work in a limited time and complement other printing technologies currently being used by printing houses to further increase their output. In addition, the introduction of an inkjet printer is not a difficult task for most printing companies or the printing department within a company, even if it was long ago listed on the printing company's procurement list.

The high accuracy of the inkjet system and the relatively straightforward production process left a deep impression on an industry observer who had publicly stated that inkjet printers can achieve unsurpassed accuracy on any kind of substrate. Of course, his words may be exaggerated, but they are basically in line with the facts. Fundamentally speaking, inkjet printing accurately ejects thousands of small ink droplets onto the surface of the substrate.

In many ways, the pace of development of this technology has far exceeded our expectations. Today, we can see a lot of images produced by the inkjet system, such as: body ads, large-capacity carton and packaging on the innovative labels, large panels and art replicas of the wonderful workmanship. In addition, this technology can also support a variety of applications, so that users can make full use of their imagination.

Spread around the world

Many commercial printers are aware of the potential of inkjet printing, and are very willing to promote this technology to the rest of the world, and many end users of inkjet technology are also very happy to speak up at major trade shows and industry conferences. We introduced the benefits of this technology. In addition, with the development of inkjet technology, the advertising, promotion and packaging industries are also full of interest in it.

Jon Hudson, the owner of Sign-A-Rama, Calif., once introduced the Anapurna XL2 inkjet printing system that he had just introduced at the SGIA held in October last year, and claimed that the system was for him to go outside and inside the development room. The path of signage and display boards played a decisive role.

Hudson's company is very small, with only two employees, but with the help of the inkjet system, he believes he will be able to find a place in the sky for himself, such as providing on-demand printing services for real estate agents and retailers. Production and sales point advertising. The company's UV-curable inkjet printer enables Hudson to print high-quality large-format images on uncoated rigid substrates and webs up to 98 inches in width. It is understood that Sign-A-Rama's well-designed, high-quality customized signage, banners or posters have helped their clients successfully establish their own brand image.

The hearing is imaginary, seeing is true, and the managers of many printing and printing departments have realized that - as Jon Hudson realizes - what inkjet technology can do for them. For those who are not aware of this yet, equipment vendors should be their best teachers. Frankly, this is the biggest challenge facing inkjet printing in today's market. There are many efficient and high-quality printing solutions on the market for end-users to choose. They should choose the most appropriate printing method according to their own market characteristics, customer needs and resources, and try to avoid losses caused by failure to follow suit. Inkjet printing may be their only correct choice, perhaps just one of many correct choices.

Equipment vendors not only sell equipment, but also communicate the right values ​​to customers. They have a responsibility to explain to the market the value proposition of inkjet printing, and the ability of equipment manufacturers in this area will directly affect their success in the inkjet market.