design concept

design concept

For design, two things are very important: First, invention. The second is innovation or improvement. First of all, "invention" is created from scratch, creating one or several real functions based on people's real needs. If you only change the appearance, shape, personality and other aspects of the product, it is only an "innovation" based on the invention. ?

So this involves the relationship between science and technology. For example, a material used in the late 19th and early 20th centuries, plastic, appeared as early as the early 19th century (BBC in 1825). It can be said that there are many inventions in which science is ahead, and the emergence of technology is behind it. Let me give another example: about 2,000 years ago, an emperor of ancient Rome led troops to conquer Turkey. His soldiers found a stone there that could be used to burn and warm. This is "oil." In Latin it means "stone." Today, two thousand years later, oil has become one of our main energy sources. So, is science prior to technology, or technology prior to science? I believe that in the historical development of mankind, sometimes science is first, after research, discovery, invention, and then scientific use becomes technology. Sometimes, in human life, a need, a technique, is finally transformed into science by scientists. If oil does not have an engine, it will not be as widely used as it is today. This shows that the use of material resources depends on the development of machinery, which in turn promotes the development of machinery. This is a dialectical relationship. This shows that a process of production (materials, energy processes), and a good material lead to a good product relationship, should be a good material, good process, good product relationship. At the same time, good products depend on good structure and good functions. ?

This in turn involves the issue of industrial production. It refers to the earliest, orderly, organized, and efficient production organization from human beings, a structured industry. For example, the pyramids of ancient Egypt were shaped by the same standards and scales. This production method, designed by masters and craftsmen, has already begun in ancient Egypt. Another example is the modern "Ford", the first automated car production line in the United States. There is a saying that this production line is mainly to improve efficiency. In fact, this is only one aspect. Another problem is that the workers on the assembly line are completely different. Countries, using different languages, how to make them work on the same production line? From the perspective of organizational management, the production assembly line is more suitable. Therefore, the Ford assembly line is not only a technical requirement, but also a requirement for a variety of relationships between human organization and different cultural backgrounds. ?

Designers refer to "products" as "products," and entrepreneurs may refer to products as "products" or "facilities," which economists call "goods," which means that a product has different functions and uses. By. There is diversity in products, and this multi-faceted and diverse identification is determined by the different needs of people. For example, the emergence of the car was due to the invention of the engine, and later developed into a "car society". At that time, people did not realize the impact of the invention of the car. Now it looks like a parasitic "bacteria", which is extended by the car. A new road jujube repair factory jujube maintenance workers and high-speed roads ... are related to the car. ?

The above explains how to evaluate the importance of invention and how to measure the importance of invention and creation. Everything is in the system, and the system is most important to human life. For example, from the invention to the development of the car, from 1885 to 1980, in this process, we see all the aspects related to the car today, and the future development, with the ability to increase the car, break the right Related to human restrictions. People want unlimited travel life and unlimited development. But these are all changing. Such as the "alienation" of cars makes people restricted by cars. In the future, cars may no longer use gasoline. With the energy method such as hydrogen light, it becomes a new system, and the car turns to serve it. The car had the largest sales before the 1980s, and today it is no longer possible and will be replaced by new sales. How can products be used more easily? The more standardized and complex the technology, the less control it has and the greater control over society. The current system is very good, very comfortable, and to some extent, the more difficult it is to control, the more dangerous it is. Regarding the service life of a product, there is a reason for the existence, extinction, and replacement of a product. A product may be particularly vital at one stage, but replaced at another stage, but it does not die, and Use it elsewhere. For example, silk and nylon, in the West, silk was very popular for a long time, but it was later replaced by nylon, and today silk has become a popular high-grade fabric. The demise of “old” products is not necessarily complete. The demise may be redeveloped and used in other areas. There is such a continuity and diversity in human life. ?

There are two ways to design:

1 Make standard changes to existing products. If the first batch of cars comes out, it can be better and better. But in the third and fourth generations until after, this change will become increasingly difficult.

2 Breaking existing standards and adopting original methods to form new standards and accept them. The problem with cars is that there is a necessary connection between the structure of a product and the needs of the user. For example, when the car was first invented, there was no light. At that time, it was legally stipulated that when a car was running, one person in front and behind needed to follow the lights. This requires the vehicle to be fitted with lights, requiring power to be supplied, but the engine is too small. Later, using electricity to start, it solved the problem of engine engine launch. Changes in conditions give designers new possibilities. The appearance of the car body is not entirely for the sake of good looks, but is determined by the aerodynamic requirements. For example, in the past, the car body was hand-built by forging workers, and the car shell was supported by sheet metal. With the use of automatic control, the car shell is completely supported by its own structure, thus providing at least two options for the design of the car body. The design of the body was influenced by fluid mechanics, which was later influenced by the formation of new technologies and processes. For example, stamping and drawing form create conditions for the diversification of the car body, and also bring a lot of changes. Thus, the cost is reduced. 2. No waste. 3. Diversified forms. The shortage of oil around 1975, the volume of the body is reduced, which explains the impact of changes in conditions on the design.

There is also a more important word in the design, "Complexity" can be translated as "culture" or "justification". If something exists, there will be a relationship between them. For example, this relationship can be expressed by Gauss's law: n(n-1)/2=R (where N is the number of things and R is the relationship quantity). Everything is an expression of "culture". This "culture" can be a structure, a symbol, a religion... the more "culture", the richer and more systematic the expression, between things The more clear the relationship. We can see that the success of the previous product was due to the “culture” nature of it. Such as: "Volkswagen" car, the slogan of the 20-30s is designed for the people. Later, it was used by the Nazis. It was adopted by another method after World War II. In the 1960s, there was another meaning... The "Beetle" has now appeared again. This appearance and repetition indicate its "culture". Sex or "sense" is sexual. ?

The importance of beauty is one of the directions, how to express it, mainly considering the user's reaction, needs and potential requirements. For example, if a novelist wants to succeed, he must understand how many responses the reader has gained in the novel. Through these readers, we will find newer "sense" things or "cultures". This kind of thing can be a symbol. Such as "Coca-Cola" it has this "culture", which symbolizes the "young generation", symbolizing a new consumer class and group. So what is the most important thing for designers and people is that the relative understanding of the whole society and people is more important in the form of beauty, or more important in humanization. These are two different answers. In front of modern designers, there is a keyboard with aesthetic, human-machine, and production processes... How designers can mobilize these elements to serve their own designs, which makes design a very systematic work. This involves the designer's understanding of the "market." "Market" has two concepts, which refers to the market for sales. 2. The products that are produced are not only sold, but also the products themselves are exchanged as carriers. Exchange objects, exchange ideas, it has a switching function. Both designers must know each other. The real “market” is not only a market for sales, but also a “market” with intrinsic functions that can be exchanged and used.