Book binding design system introduction (on)

Cover

If the book binding is like a group of buildings, then the book cover is undoubtedly the appearance of these buildings. Whether it is a Western Gothic church or a classical Chinese Royal Palace, the exterior of the building reflects the spirit of architecture. And the cover is the same. The book will focus on the theme of the book. It is a focus of book binding design.

Book binding design needs to be like other interior design. After investigation and study to check the proofreading design process. First to the business owner of the knowledge - the author, or text editor. Understand the substance of the original content. And through their own reading, understanding, and deepening of the content, nature, characteristics and readers of the objects that they want to frame, make correct judgments. As an editor you need to develop a plan for the shape of the book. Solve the problems of large, small, hardcover, paperback, paper, and printing. For a designer. What is more concerned is how to use the given specifications, materials and printing process conditions. Through imagination. Mobilize your design skills. And to make its aesthetic pursuit of art echo the intrinsic nature of the book "cultural form." Not just stay in the political books to make a big deal. Literary books emphasize various forms. Children's books are innocent and lively. More demanding further in-depth. To achieve the full harmony of the understanding of manuscript comprehension scale and artistic expression scale. With rich performance techniques, rich performance content. Make the intuitive understanding of visual thinking (visual physiology) and visual thinking inference (visual psychology) highly unified. In order to meet people's knowledge, imagination and aesthetic requirements.

The form elements of the cover also include text and graphics. The cover design also needs to highlight the main image. But from conception to performance, we all pay attention to a freehand brushwork beauty. Expressed in text-based and graphic-based designs. That's all.

1. Concise text on the cover of the text. Mainly title (including series name, deputy title), author name and publisher name. These are the text messages left on the cover. It plays a decisive role in the design.
During the design process. In order to enrich the picture. Repeatable titles, plus Pinyin or foreign titles. Or directory and appropriate slogans. Sometimes for the needs of the screen. On the cover can also not arrange the name of the publisher with the name of the publisher. Let them appear on the spine and the title page. The cover only leaves an indispensable title. Explained text (intent for publication, catalog of books, author's profile), editorial responsibility, name of designer, book number, etc. According to the design needs, they are arranged on the Lekou, the back cover and the inner page. Why is a vibrant font not based on the genre, style, and characteristics of the book? The arrangement of the fonts is also similar to that described in the advertising design composition. Think of them as points, lines, and faces. Organically integrated into the screen structure. Participate in various permutations and combinations. Create interesting new forms. It makes people feel like they have endless ideas.

2. Graphics on the graphic cover. Including photography, illustrations and patterns. Realistic, abstract, and freehand. Specific realism techniques are used in children’s knowledge books, popular books, and certain book and technology books and cover designs. Because young children and low-education readers are more likely to understand specific images. The use of figurative pictures on the covers of technology books and some albums such as construction and daily necessities provides scientific, accurate, and touching explanatory power.

Some book cover designs for science and technology, politics, education, etc. It is sometimes difficult to refine performance with specific images. Can use the abstract form of performance. Allow readers to understand what they mean. Get spiritual feelings.

A large number of "freehand" techniques are used on the cover of literature. It is not just “freehand brushwork” that abstracts the original content like figurative and abstract forms. Instead, it looks like a non-image form. There is a freehand brushwork in Chinese paintings, focusing on grasping the form and the performance of God. Using concise techniques to obtain ambience and touching associations. Some people call the change method of natural patterns “freehand changes,” based on concise natural forms. Use imagination to pursue the performance of formal beauty. Exaggerate, change and combine. The use of freehand tactics as the cover of the image will make the performance of the cover more symbolic and artistic interest. Such as the "teenager" cover "less" large close-up, like a fluttering red scarf, giving a kind of association. From conception to form, it reflects the individuality of Juvenile Literature. The distorted cover of children's books can arouse children's interest and find their own friends in fairy tales, myths, and fables. Those freehand Chinese and foreign ancient and modern designs also play a significant role in embodying the national style and the characteristics of the times.

3. Overall cover

The cover is actually not just positive. True. The main concern is positive. However, due to the high aesthetic requirements, we should not ignore the reverse, and then read spine on the bookshelf also play a role in advertising and aesthetics. Therefore, both front and back sides of the cover and the spine should be included in the cover design. The entire cover is a small whole in the book binding. The mutual relationship between the positive and the negative and the spine has a unified conception and performance. The success or failure of this relationship has also affected the overall effect of book binding design.

We can summarize several types:

A. The design of the front and back is exactly the same. Or the general design is the same, but the text has changed. Book titles appear positively. The reverse side uses Pinyin, foreign languages, or minimal editorial responsibility, framing designers' names. Positive and negative colors, set juice change.

B. Divide the cover, back cover, and spine with a complete design. Decorate text separately.

C. Back cover with a reduced cover. Or small signs, patterns and the front echoes.

D. The spine should be the embodiment of the cover design. Especially on thick books. This is especially true. It should not be satisfied with the arrangement of book titles, author names, and publisher names. Pass the same font as the positive book title. In a narrow area. Arrange the size and density. Some use geometric points, lines, surfaces, and graphics for segmentation and echoing the front and back. And with its rhythm changes.

E. The spine is designed to live alone. You can use text to press on the design of the cross-section. Outside the hardcover books. There are often seals. Both play a protective role. At the same time is an important means of propaganda. It is a small advertisement that fits with a K. Cover design paper, printing brilliant. Rich performance. The cover of the cover can be concise. To achieve the effect of change. At the same time because the cover using a linen, linoleum, leather and other binding materials and printing process constraints. Therefore, the use of simple forms of expression. The mouth guard must also be carefully designed. Become part of the overall cover. Can use its published content summary, author profile, publishing information. Series of books, etc. Protection seals full protection and semi-seal. The height of the semi-enclosed cover is only half of the cover, and it is wrapped around the waist of the cover. It is called a belt. Used to advertise books and related books. Also plays a decorative role.

Title page

There is a title page in front of the book's directory or preface. The title page includes page extensions, blank pages, image pages, roll inserts or series titles, page titles (titles), copyright pages, gift inscriptions or thanks, blank pages, and so on. Too many pages appear to be distracting. Therefore its quantity cannot be specified mechanically. Must be based on the characteristics of the book and the binding requirements. Current books at home and abroad. Often more concise. Use pages, pages, or pages directly into the directory or preface. The copyright page arrangement is based on specific circumstances.

The title page, author name, publisher name, and concise patterns are printed on the front page. Due to people's reading habits. The direction of the front page is always the same as the front cover. When we open the cover, turn over the lining, and the blank page; the text appears in the middle or upper right of the right chrome. In addition to this, there are also juices using the left and right sides as the front page. Called two pages. The font on the title page should not be too large. The use of art fonts and cover fonts is consistent. The page layout is very concise. And leave a lot of blank space. It seems like there is room for relaxation before entering the text.

table of Contents

The directory is the program for the content of the book. It shows the hierarchy of structure. The design requirements are clearly organized. Can help quickly understand the level of the book content.

Directories are generally placed on the front page or the front page, but also after the text. The font size of the directory is the same as the text. Large chapter headings may be appropriate. Past arrangement. Always in front of the directory. Followed by the page number. The middle is connected with a dotted line. Neatly arranged. There are more and more methods now. In addition to the original method, vertical rows are also used. The dotted line from the directory to the page number is omitted. Shorten the distance between the two. Or get it at the beginning. Or in the middle. Or quote and add lines. Used as a split. The arrangement of directories is not all full version. As a matter of fact, considering the overall design of the book as a face may be considered. Some of the exquisitely designed albums and magazines. Put together small photos, illustrations, and drawings that fit the composition. Enrich content. Increase aesthetics and increase visual interest.

Copyright page

Copyright page is a background role. Include the title of the book. Names of authors, editors, and critics; names and locations of publishers, distributors, and printers; numbers of business licenses for books and periodicals; editions, stamps, and numbers; dates, times, times of printing, and number of prints; Book number and pricing and so on.

The copyright page is usually arranged on the reverse side of the front page, or on the back side of the blank page behind the text. The text is at the bottom of the copyright page and there are many books. The copyright text book is slightly larger in size, and the rest of the text is categorized. Some designs and apply line columns and decorations. Plays a role in beautifying the picture.

Ring lining

No matter if you open the front cover or the back cover. There is always a layout that connects the cover and the inner page. Called ring lining. The goal is to keep the cover and heart firmly in place. Hardback ring liner design is also very particular about. Use abstract texture effects, illustrations, patterns. Also useful for photo performance. Its style content is consistent with that of the book. However, the color changes with respect to the cover. Generally need more elegant. The contrast of graphics is relatively weak. Some can be decorated with four-sided patterns. Produce a sense of effect. Visually produces a transition from the cover to the heart