Packaging elite catwalk marketing feast

A storm engulfing the marketing community will land on Sichuan Beichuan on October 25, 2007. This storm has a long duration and a wide range. It is the "2007 First Corporate Marketing Summit" that we all look forward to.
The National Day was 7 days old and rainy but this did not cool the two hotlines of the newspaper. On the morning of October 8th, the two hotlines rang out loud, consulting, registering, and registering. The hotlines were busy on both sides. With the increase in the number of applicants, the attention of the summit has rapidly increased. The topic of concern for many consultants is product packaging.
details make a difference. Marketing expert analysis believes that packaging this detail is very important. To do marketing is not just a vigorous exhibition, or overwhelming advertising campaigns. It should be remembered that opportunities can occur anytime and anywhere, so the packaging of products is especially important at these times. However, compared with foreign countries, our product packaging is still in its infancy.
How to do a good product packaging? All creative inspiration and design strategies are from the front line of the market, first through the industry, companies, products, consumers and a series of investigations and studies to formulate a package of overall design strategies. In-depth analysis of competitive brands to avoid product confusion, the use of the main image, color, composition, technology, four major visual distinction. Using the visual contrast of the background and the text, the brand is effective and the brand is effective. Strengthen brand memory and enhance the audience's psychological resonance. To strive for beauty, quality, and affinity must be compatible with the inherent quality and value of the product, and appropriately highlight the positioning of the product in the high-end, giving consumers additional benefits and psychological satisfaction.
Experts believe that modern packaging is no longer merely a list of simple words or patterns, but it is illustrated. An eye-catching and beautiful brand font, together with a master image that is aesthetically pleasing and accommodating, constitutes the main body of the content and highlights the product's sales proposition. According to the consumer's visual process habits, the main image, brand name, category name, and general information are serialized one by one, so that consumers can see at a glance.
Packaging is constantly reviewed and improved to achieve development and maturity. The design is done in the early stage of the creation, but in the later stage of the creation, the subtraction is done, the heart is removed from the unnecessary decoration, and the designer's point of view is represented with the least elements. Relevant personnel should constantly review their performance in the market and constantly compare and adjust them to make them mature and stable products.
After the product is on the market, it is necessary to pay close attention to the feedback of the packaging effect. The packaging is not used for decoration, but is to talk to consumers. Good packaging comes from life, it may be a trace of the details of a life. The spirituality of packaging means that packaging can make the connotation of the product appealing, and it can best reflect the traits that the product itself impresses consumers.
The “2007 First Corporate Marketing Summit” with market-focused integration under strong media is a gathering to gather the real marketing elites and teach successful experience. The updated marketing packaging concept, more passionate packaging innovation, and more impressed consumers. The design will be presented to you at the summit.